July campaign to reach a million with the gospel in Europe

Asking the right question
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Dozens of Christian ministries and local churches across Europe have mobilized thousands of volunteers for “The Million Month,” an ambitious evangelism campaign aiming to share the gospel face-to-face with a million people throughout July.

The monthlong outreach spans major European hubs and smaller regional cities, including Paris, London, Berlin, Madrid, Reykjavik, and Cluj. Participating groups pair volunteers in small teams of two and three to engage pedestrians in daily street outreach.

Organizers designed the campaign to address what they describe as a growing spiritual need across the continent.

“More than ever, Europe is in dire need of the true, unfiltered message of Jesus’ life, death, and resurrection,” campaign organizers stated on their website, citing Romans 10:14 as the foundational scripture for the movement.

To coordinate efforts across dozens of locations, organizers require participants to use a mobile application called City Impact. The app allows volunteers to log Gospel conversations, record decisions for Christ, and initiate follow-up discipleship with new believers in real time.

Alongside street outreach, participating cities host regular evening gatherings called “Glory Nights,” where participants unite for worship, share testimonies, and receive further training. Leading up to and during the event, organizers also conduct online and in-person sessions to equip Christians for personal evangelism.

The initiative builds on a previous campaign where organizers reported that more than 73,000 people heard the Gospel message, leading to more than 7,320 documented decisions for Christ. Ministry leaders hope this year's expanded coalition of churches and organizations will dramatically surpass those previous figures.

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