One of Switzerland's most-visited Christian websites has relaunched with a redesigned platform after hundreds of hours of development work, according to a report by Livenet.ch, a Swiss Christian news outlet.
The website jesus.ch went live in its new form this week, featuring a fresh visual design and an upgraded technical system built to handle future growth. The platform, which focuses on Christian discipleship and everyday faith, has been operating for roughly two decades and had grown increasingly outdated in both appearance and infrastructure.
Editor-in-Chief Annina Baer told Livenet the relaunch was driven by practical necessity rather than any desire to modernize the Christian message itself. "Jesus doesn't need rebranding," she said, adding that the website, however, was in urgent need of renewal.
The rebuild went well beyond a cosmetic update. IT Director Thomas Wiederkehr said the site now runs on an entirely new backend system, replacing aging technology that had become a limitation. Sorting through legacy content alone required a combination of manual review and AI-assisted tools, he said, as editors evaluated which of thousands of archived articles remained relevant and which reflected writing styles and cultural assumptions no longer suited to current readers.
The project took longer than planned. Wiederkehr acknowledged that the team had underestimated the scope of the work from the start, particularly the process of migrating old articles into a format compatible with the new system. "A website project like this is never really finished anyway," he told Livenet.
Content on the relaunched site will center on the question of what it means to follow Jesus in daily life, Baer said. The editorial focus will include topical articles, personal testimonies, video content and contributor blogs. Guest authors from various backgrounds have joined the platform, including a team from the evangelism initiative THE FOUR, who will write about faith conversations in everyday settings.
Jesus.ch operates alongside Livenet — both are products of the same Swiss Christian organization — but the two sites serve distinct purposes. Where Livenet covers church news, social issues and vocational equipping for Christians, jesus.ch is directed more broadly at spiritual formation, including readers who have no prior faith commitment.
Baer, who is new to the editor-in-chief role, told Livenet she sees the relaunch as an opening rather than an endpoint. "We already have many creative ideas for how to develop the website further," she said, "and make Jesus a much bigger topic in Switzerland."
